Manager of Strategic Analytics
| Posted on Monday 22-Sep-08 2:36 PM |
Job Information
Our goal is a "Meetup Everywhere about Most Everything", and we're on our way. We help people use the internet to get off the internet and form community. Meetups make a difference in people's lives and can change the world. We're fast-growing, downtown NYC-based, venture capital-backed, and a great place for top talent to do their best work.
The Manager of Strategic Analytics is a key role on Meetup’s Strategy Team. You’ll be part of a SWAT team that conducts extensive research to inform and influence the direction of our product and company. We are looking for a unique individual who will be our internal go-to person for all things quantitative.
Primary Responsibilities and Activities include:
Unearthing Insights & Inspiring Meetup Colleagues to Use Them
* Mine our database to draw actionable insights out of customer usage patterns (i.e. factors that make groups successful, influence churn, motivate groups to start, motivate member participation)
* Develop customer segments as needed
* Proactively inspire colleagues at Meetup to address opportunities they've assessed
Reporting and Optimization
* Weekly/monthly reporting & analysis of key metrics
* Monitor & analyze effectiveness of new features, web site changes, marketing, community & outreach programs
* Proactively work with teams throughout the company to optimize initiatives based on data-driven insights
Tracking and Extracting Data
* Perform ad-hoc queries of Meetup database
* Define data Meetup should start capturing for strategic analysis and database marketing
* Buy/build and manage reporting tools/vendors (Omniture, SAS, etc)
* Pull data from webtracking software (Omniture/Google Analytics)
* Ensure Meetup captures, stores and can access data needed for strategic analysis
* List management
Other activities may include:
Data Driven Optimization/Programs
* Design, execute and analyze ongoing customer surveys
* Develop, execute and analyze split testing routines for key website experiences
* Develop and manage internal database marketing initiatives, including targeting specification and list management
Strategic Analysis
* Monthly strategic modeling & forecasting
* Periodic data-driven strategic/economic analysis of potential growth opportunities (new services, price optimization, new markets, etc)
| Position Type: | Full Time |
| Position Reports To: | VP, Strategy |
| Other Benefits: | stock options; medical, dental, vision insurance; 401k; life insurance; casual and collaborative environment; mission-driven team; free soda fridge, breakfast every Tuesday, and lots of other perks! |
| Location: | downtown NYC |
| Job URL: | www.meetup.com/jobs |
| Travel Required: | 0% of the time (approximate) |
| Other Benefits: | stock options; medical, dental, vision insurance; 401k; life insurance; casual and collaborative environment; mission-driven team; free soda fridge, breakfast every Tuesday, and lots of other perks! |
| Starts On: | 22-Sep-08 |
Job Requirements
* Extensive experience working with large datasets, particularly with statistical software packages (SAS, R, SPSS or similar) applied to real-world business situations
* Market research, direct marketing & strategic consulting experience preferred
* Ability to explain complex ideas in plain English
* Proven ability to get stuff done in fast changing environment* Experience in survey design a plus
* Extensive experience working with large datasets, particularly with statistical software packages (SAS, R, SPSS or similar) applied to real-world business situations
* High proficiency with SQL
| US Citizenship Required: | Yes |
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