Web Analyst
| Posted on Tuesday 7-Oct-08 2:34 PM |
Job Information
CIBER, Inc. is immediately interviewing candidates with a strong background in Web Analysis and Metrics Reporting. The chosen individual will work on the Internet marketing team of a Fortune 500 company in Toronto, ON or Austin, TX. This position is a critical role as part of the online marketing team and has responsibilities for web measurements & research for this project. The analyst will act as the customer experience expert to represent customers' voices from research information and from site user metrics.
If you are interested in being considered for the position please forward your resume and salary requirements to myasrebi@ciber.com for more information. Only candidates with the previous mentioned experience and skills will be considered.
| Position Type: | Full Time |
| Travel Required: | 10% of the time (approximate) |
| Starts On: | 7-Oct-08 |
Job Requirements
- Define program success metrics (KPI’s) and reporting requirements and implementation of tracking code
- Analyze quantitative & qualitative web user data to measure site effectiveness, user behavior & conversions
- Analyze survey data and usability research data to identify enhancement opportunities and to better understand online users
- Formulate strategic thinking and data-driven recommendations by combining research and web traffic data (Internal & external web)
- Based on analytical findings, make actionable recommendations which are data driven to refine programs, web pages and sites to enhance/increase user interaction, traffic and life usability and site conversions
- Work with the project team to participate in discussion to develop requirements for program or site enhancements
- Present results to internal teams and executives on recommendations a regular basis – analytics life cycle
- Experience in analyzing Web & e-commerce data and trends
- Experience & sound understanding of Search Engine Optimization & Internal site search optimization & Administration
- Advanced analysis and reporting skills
- Experience with web analysis tools (HBX or Omniture Site Catalyst will be preferred)
- Experience with designing, deploying and analyzing online surveys (interpreting customers’ voice)
- Experience with site redesigns and conversion optimization techniques
- Experience with email campaign testing, analytics and reporting
- Advanced computer skills, including Excel and PowerPoint
- Logical and strategic thinking
- Creativity in analyzing data and problem solving
- Willingness to take initiatives based on high level guidelines and take ownership
- Familiarity with usability studies
- Excellent communication skills
- Education BA/BS with at least 5 years experience in web Analytics and or Search Optimization (Internal & External – Organic/Paid)
| Education Required: | Bachelor’s Or Master's Degree |
| Fields of Expertise: | Analytics |
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